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Archive for November, 2010


How to make money blogging with contextual advertising (video)

By on Tuesday, November 30th, 2010 | No Comments

Sometimes you’ll visit a blog and notice hyperlinks throughout the copy that look a bit different. They may be double underlined, or a color other than the usual blue.

Then when you’ve clicked on one of those links, you’ve been taken to an ad for a product or service. Maybe a pop up comes up first and shows you a preview to the advertiser’s site.

When you clicked on that link, the owner of the blog you found it on gets paid!

These special hyperlinks are called in text advertising or contextual advertising.

I’ve experimented with different in text and contextual advertising services in the past, but I’ve settled on InfoLinks and use it on all my blogs.

InfoLinks is free and easy to join. Once you sign up, you get a piece of HTML code you insert in your blog’s source code.

Or you can use the very handy InfoLinks plug in for WordPress if you run a WordPress blog (like this one.)

(InfoLinks also has plugins for Blogger, Joomia and Drupal blogging platforms.)

Here’s how InfoLinks describes what your visitors will see:

“Pay Per Click In Text advertising inserts text link advertisements within the content of your website, usually in the form of double-underline hyperlinks. Upon a hover of the mouse, a floating informational bubble opens with content from an advertiser. If clicked, the visitor is directed to the advertiser’s landing page and you earn advertising revenue; otherwise, when the mouse is moved away from the hyperlink, the bubble disappears.”

InfoLinks offers many advantages if you’re thinking of monetizing your blog with contextual advertising.

They “guarantee the industry’s highest revenue share.” That means you’ll keep a bigger chunk of what you’ll earn after installing InfoLinks than you will if you go with another similar company.  
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How to get visitors to stay on your blog — and share it with friends

By on Tuesday, November 30th, 2010 | No Comments

One of my favorite blogging, social networking and website enhancement tools is also FREE!

It’s called Apture.

Here’s what they offer you, at no cost:

“One line of code can triple the time readers spend on your site. Interested?

“Apture’s Contextual Search keeps users engaged with your content by giving them the tools to search and share without even leaving your page. Give your readers the power to search the web for rich content from Google, Wikipedia, Amazon, Flickr, YouTube and others all through your site.”

Here’s what happens: you install a bit of custom generated code you get from Apture, after you give them your basic blog information.

After that, when someone visits your site and scrolls down, a slender toolbar appears and invites them to share what they see on your blog using email, Twitter and/or Facebook.

In other words, the Apture toolbar immediately connects your blog to the most important social networking tools on the web today. This means visitors can easily share your blog more easily to their friends and followers.

And that means more traffic and links for your blog.

Visitors can also use the built in search field to find information in your blog’s archives. This easy to use search feature keeps visitors engaged on your blog longer.

Here’s a recent report I received from Apture, telling me the different installing the toolbar has made to one of my blogs:

Apture Report for 2010-11-22 to 2010-11-28  
(CLICK HERE to keep reading...)

  • Readers spent 1.2x more time on your site when they used Apture
  • Readers searched 118 times on your site using Apture
  • Your readers want to know more about: kathy shaidle, ., tura satana.
  • Readers shared 8 articles via Apture
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Affiliate marketing strategy: earn from Google AdSense

By on Sunday, November 28th, 2010 | No Comments

Are you a webmaster who needs funds to keep your website running?  Or is your website the only way for you to earn income?

Whichever you are, for as long as you are a webmaster or a web publisher and you need cash, affiliate marketing may work well for you.

With affiliate marketing, you may get cash pouring into your bank account easily.  And if your website is rich in great content and you want to earn more profit, why not get into the Google Adsense program as well?

Google Adsense is actually an affiliate marketing program in a sense.  In Google Adsense, Google act as the intermediary between the affiliates and the merchants. The merchant, or the advertiser, simply signs up with Google and provides the latter with text ads pertaining to their products.  These ads, which is actually a link to the advertiser’s website, would then appear on Google searches as well as on the websites owned by the affiliates, or by those webmasters who have signed up with the Google Adsense program.

While one can find a lot of similarities between Google Adsense and other affiliate marketing programs, you can also see a lot of differences.  In Google Adsense, all the webmaster has to do is place a code on his website and Google takes care of the rest.  The ads that Google places on your site will generally be relevant to the content of your site, based on the keywords on the page or post.  This would be advantageous both for you and for the advertiser, as the visitors of your site would more or less be actually interested with the products being advertised.  
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Affiliate marketing strategy: AdSense and affiliate marketing

By on Saturday, November 27th, 2010 | No Comments

A lot of people are lured by affiliate marketing because it can be financially rewarding. You don’t need products to sell, you just have to market them in your own web site. You also don’t have to process customer payments and the shipment of the products.

Of course, you want earn huge amount of commission.  Keep in mind, however, that affiliate marketing cannot guarantee you instant success if you don’t work on it. There are a lot of ways of maximizing your income.

The easiest way for you to increase your revenue potential is by incorporating Google AdSense into your blog or website. What is Google AdSense? What are its advantages? How can it boost my revenues?

Merchants place their ads in Google, through the AdWords program. When these ads show up on the Google results page, or on your, they’re called AdSense. Google AdSense lets you display these ads in you website and when your visitors click through them, you earn.

What’s great about the Google AdSense is that the ads are relevant to the content of your web page. Most likely, visitors of your web site are interested on the theme of your site and specifically, on the content of your web page. So, seeing ads related to their interest would definitely drive them to click through the link or the ad.

Using state-of-the-art technology, Google scans your web site and matches the content of your pages to their large database of advertisers; this way, Google is able to find ads that are targeted by the users of your site.

In addition, Google changes the ads in your site as you change the content of your pages, so you can always expect the ads to be relevant to your site.  
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Affiliate marketing strategy: SEO for affiliate marketers

By on Saturday, November 27th, 2010 | No Comments

Search engines aims to provide their users with the most relevant and up-to-date information to match the search term they typed in.  Search engines are sophisticated pieces of technology which allow users to quickly find relevant websites by searching for a word or a phrase.

Search engine results are useless to users if the information doesn’t relate to the search term, or if the results are old. People expect the most up-to-date and fresh information.

Updating your website every day will help you get noticed by the search engines. So, if you are going to sell any type of product or service online, you have to optimize your website for the search engines, in order to boost traffic and sales.

It is because over 90% of your business will likely come directly from search engine results. And for that reason, it is absolutely important to optimize your site for search engines for you to have the greatest deals in the entire world.

Search engine optimization (SEO) is the process by which webmasters or online business owners utilize strategic copy to augment their website’s status. It is certain that the internet has grown so fast over the years and the competition for the best search engine position has created an enormous market.

Therefore, better understanding the fundamental elements of Search Engine Optimization is vital for an online business success.

Making use of effective search engine optimization techniques will improve the page rank of your website. There are many tricks that can be used to increase page rank; the most effective method is to provide high quality content consistently.  
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Affiliate marketing strategy: 7 tips on article marketing

By on Saturday, November 27th, 2010 | No Comments

In today’s highly competitive internet universe, the importance of attracting highly targeted traffic to your website cannot be overemphasized. Routing web traffic to your site can be your only means of survival, especially in the cutthroat world of e-commerce.

Getting a high search engine ranking can be very difficult.

Fortunately, there is plethora of website promotion strategies you can use to drive traffic to your website.

However, most of these techniques require payment. Nevertheless, there are ways to promote your website and increase your web traffic without spending anything. Writing articles is one of the best web site promotion strategies you can use, and they can be very effective. How, you may ask, can writing articles help improve your web traffic?

Here are the top seven ways in which it can help explode your business.

1.Reach more people
When you write good articles, it would be a shame not to share them with other people. You can post your articles in your website or you can submit them to other sites such as e-zines and online publishers. The best sites to submit your articles to are EzineArticles, Bukisa, IdeaMarketers, ArticleRanks, BusinessKnowHow, Articlealley, Buzzle, ArticlesBase, GoArticles and Xomba.

By submitting your articles to these sites, you give exposure not only to your ideas but also to your website. Simply include a link back to your site or include your information in the resource box — that’s the little “About the Author” bit that appears at the very bottom of every article. With this, you get exposure and free advertising as well.  Other sites who find your article relevant may also link back to you.  
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Affiliate marketing strategy: a review of LinkShare affiliate network

By on Saturday, November 27th, 2010 | No Comments

LinkShare_125x125ButtonV1Online affiliate marketing is one of the most effective, cheapest and fastest ways to promote merchandise. With millions of people going on the Internet everyday, almost any merchant can introduce his products and services to a wider market, thereby, maximizing his revenue.

Likewise, affiliate marketing is an excellent way to generate income. For someone getting sick of the grueling ten-hour/day work routine, affiliate marketing is a chance to earn money without that daily grind. (Not that you should quit your day job before you can build up your affiliate marketing strategy to replace it!)

In affiliate marketing, both parties benefit since as the merchant earns from each item sold, and the marketer earns a commission.

If you are interested in affiliate marketing but are finding it hard to look for affiliate programs, affiliates or merchants, you can start by checking our various affiliate networks. Many affiliate programs in the Internet are being offered through an affiliate program network, which acts as a link between the merchants and individual affiliate marketers with websites that accept advertising.

Among the most popular is LinkShare.  LinkShare maintains and manages affiliate marketing programs for over 6000 merchants with various kinds of businesses, products and services. It profits from the set-up fees, monthly account maintenance fees and commissions.

Joining affiliate networks like LinkShare can help establish your online marketing business. Whether you are a merchant or an affiliate marketer, you need to  research your partners in order to choose the best for you. LinkShare only chooses legitimate businesses to work with and promote.

LinkShare lets you access a large network of advertisers and merchants who offer their affiliate programs to website publishers (a.k.a., affiliates) who are willing to promote their products. In the same manner, it gives the merchants access to a large network of affiliates who are searching for affiliate marketing opportunities.  
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Affiliate marketing strategy: 3 must-have affiliate marketing tools

By on Friday, November 26th, 2010 | No Comments

What does it take to become a successful affiliate marketer?

Although affiliate marketing is touted as one of the easiest and most effective ways to earn money online, it is not as easy as it sounds. However, you can maximize your earning potential by using the right tools necessary for a successful affiliate marketing business.

Here are the top three must-have tools for a successful affiliate marketing business.

Important Tool #1: Your Own Website
The first step in any successful affiliate marketing business is building a good, credible and professional looking website. It really isn’t good enough to rely on a WordPress.com or Blogger site anymore. You need your own domain name and your own hosted site. That’s because, unless you pay for your own site and hosting, you are subject to being shut down by the bigshots at WordPress or Blogger because you’ve violated some real (or imagined) “terms of service,” or some competitor has filed a bogus complaint against you.

I purchase my domain names through Register.com. They offer domain AND email packages starting at only $9.99 per year. They also have the best customer service I’ve ever encountered from any online marketing business.

For hosting, I recommend DreamHost, because it is affordable, reliable and offers one-minute WordPress.org uploading. After uploading WordPress.org, you can select one of many WordPress themes available around the web as your design, but I recommend the Socrates theme because it is designed to be SEO optimized and set up for affiliate marketing. (This blog uses Socrates, for example!)

Your website is the jump off point of all your marketing efforts. Thus, you must first build a user-friendly website, which will appeal to your prospects and encourage them to click on the links to the products and service you are promoting and make a purchase. Therefore, you must first concentrate your efforts in building a website that will cater to what your prospects need.  
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